When my dad started his business 20 years ago, he got an office in our hometown, joined the Rotary Club, and got a hardwired phone system that required a receptionist. But I’m not sure he would’ve gone that route if he’d started a business today. After all, our smartphones and laptops allow us to work […]

These days, most social media advice for small businesses really translates as advice for using Facebook and Twitter. Are you as sick of hearing about those two platforms as we are? There’s no doubt that businesses can leverage tremendous value out of those two behemoths. But what about other forms of social media—social media that […]