A trademark is the legal term for what is commonly known as a brand.  It is a word, phrase, symbol or design (or any combination of these) that identifies and distinguishes the source of the goods of one party from those of others.  Examples of trademarks are Facebook for social media services, McDonald’s for restaurant […]

Entrepreneurs often choose not to spend money on legal fees as they are launching their businesses. Understandably, budgets are tight in a company’s early days, and when faced with the choice of spending money on a trademark lawyer or on product development, product development usually (and with good reason) wins.  This results in many individuals […]