Entrepreneurial spirit is at an all-time high, thanks to recovering global markets and increasing consumer confidence. That said, many startups and businesses are left wondering how to differentiate their services from those offered by the competition. This is where content development comes into play. But it’s not as easy as pushing material out into the […]

You’re the type of person who thrives on excitement. You like switching up what you do on a daily basis and striving for bigger accomplishments. You like to be pumped about your job, as well as help others achieve their goals. If this sounds like you, you might want to consider becoming a publicist. When […]

Hiring your first round of employees is a major milestone as an entrepreneur and a crucial component of determining a successful first year. As Steve Jobs famously said, “When you’re in a startup, the first 10 people will determine whether the company succeeds or not.” Getting the right people for the job can feel like […]

When Ophra Shiffeldrim was hired by WeWork during the same month she completed her yoga certification, she saw this as a serendipitous opportunity to combine her two passions. So in addition to her full-time Product Manager workload, Shiffeldrim leads a yoga class for members at WeWork Fulton Center, epitomizing being fully present and finding balance […]

Best Books For Female Entrepreneurs Girls just wanna have fun? No, no, no. Women want to take over their own careers, be their own bosses, and create the lives they desire. But where to begin? The entrepreneurial world is oversaturated with material on where to start, who to ask, and what to do each step […]

I stumbled upon CrossFit 10 years ago. It’s had a huge impact on my life, but not necessarily in the way you think. Sure, I’ve gotten in better shape, but I keep coming back to feed an addiction to an endorphin rush—the kind of high I haven’t experienced since high school football. While the crazy […]

Startup founders don’t talk about it, but one of the worst, most damaging uses of your time as an entrepreneur is dedicating yourself to a good startup idea. Wait, what? How could a good startup idea be a waste of time? A good startup idea will show you just enough promise and progress to keep […]