Using Hashtags For Marketing If you ever need to demonstrate how powerful online marketing is to someone who isn’t technically minded, you can prove it in a single word: hashtag. Even for people who don’t use Twitter or Instagram, hashtags have become unavoidable parts of modern culture. They’re standard branding tools in everything from fast […]

So what are accelerator programs and why should you consider joining one? Startup accelerators can be thought of as “schools for startups,” or better yet, “bootcamps for startups.” Imagine what a University would be like if it was designed for the needs of a startup. It would be shorter in duration, very practical, and help […]

A lot of work goes into getting subscribers so it may be tempting to pat yourself on the back and take a break once you actually bring subscribers in. But the honest truth is that getting customers to opt-in to your emails is only the first step and preventing them from unsubscribing is even more difficult. What […]

What Is Soko Glam Charlotte and David Cho are New York-based entrepreneurs and students who are taking their passion for Korean culture of skincare and beauty to the West. After launching their ecommerce store Soko Glam in 2012 showcasing a curated selection of the best Korean products, the up and coming startup has been featured […]

Somebody is stealing your time, your most valuable, finite resource. These Time Bandits operate by the simple means of interrupting you. When you don’t protect your time, you don’t just lose a minute or two. Our research shows that workers at all levels report losing three to five hours of productive time every day due […]

Congrats! You’ve finally landed that tricky client, but you soon discover that he carries a bit of “baggage.” He doesn’t seem to be able to trust you, and he often questions your ability to meet his needs. It almost seems as if he’s undergone a bad breakup, and in some ways, he has. In fact, […]

This entrepreneur has always loved working in technology, despite his successful career in finance at one of the world’s largest banks. Ashish Singal was bitten by the tech bug after he created his first website in 1998 — a page for University of Michigan Wolverine fans. He continued to code throughout college at Northwestern University […]