For many entrepreneurs, the thought of building a successful company and eventually selling it for millions of dollars represents the entrepreneurial dream. You can increase the likelihood of achieving this goal by taking specific steps to prepare your company for a successful merger and acquisitions transaction. The following tips represent the steps I took to […]

Businesses use social media to increase visibility and awareness, raise their profile, promote a product or service and engage with their customers. At the same time, customers use social media to express themselves and their opinions about brands and their products and services, and relationships and issues they are currently experiencing in their day-to-day lives. […]

Overcoming Sales Objections You just delivered a great pitch, and everything went as planned. You demonstrated the bells and whistles of your product or service, passionately declared how it will change your prospect’s life for the better, and even made them laugh with a few clever quips timed perfectly to charm their pants off as […]

Equity is a startup’s lifeblood. And, just as with any other element of building a successful business such as, putting the right team in place, setting and hitting milestones, and effectively managing cash, developing your capital strategy is an important a piece to getting it right. One thing to remember: Your equity is precious. Don’t […]

Have you ever heard someone share the number of hours they worked this week, as if it’s some kind of competition? “I haven’t been to the gym in ages. I worked 80 hours last week. How could I?” Then, they wait — hoping for the validating reaction of, “Wow, you work too much!” To which […]

Whether you’re christening a brand-spanking-new business or rolling-out a minty fresh new product line (or heck, pivoting into an fertile new space?), eventually you’ll face the question of what to name that baby. And as you may well know, there are no easy answers. With virtually every decent name already taken, and all the dumb […]

Melisa Singh believes that entrepreneurship starts with the mind. “It’s about finding an opportunity in anything,” says the recent NYU marketing graduate. Growing up, Melisa didn’t get an allowance and wasn’t allowed to eat sweets like the other kids in her neighborhood. She wanted to find a way to make money, so she scrounged up […]