Crowdfunding is a fairly recent and ever-changing method for raising money through the internet. In its current form, both entrepreneurs and artists have used crowdfunding to fund their projects. A few of the popular companies like Kickstart and Indiegogo use websites to facilitate crowdfunding transactions. Of course, individuals who give financial support on these platforms […]

Real estate agents, insurance brokers, travel agents, and more will soon be replaced by online marketplaces that connect buyers and sellers to: 1. distribution channels and 2. access to information. While earlier companies like eBay, and Amazon took generalist views — letting consumers buy and sell everything, the broker was allowed to exist. Brokers brought […]

Most business owners want to grow as quickly as possible. While there is no one-size-fits-all acceleration model, having a clearly defined sales funnel early can help. In fact, behind every decision our company makes today is the original white-boarded funnel from our early days. The purchase funnel is essentially what the industry commonly refers to […]

The age of ecommerce is fully upon us and the rage is all mobile. Mobile shopping – from smartphones to tablets – has been on a steady rise in recent years. A new study found that exactly 33% of all online shoppers for the top ten retail brands use their mobile devices for shopping and purchases. For […]

As all entrepreneurs discover sooner or later, it takes more than sound business acumen to bring an idea, no matter how novel, to life. What no one probably told you is that for a fighting chance, you’re going to need an arsenal of marketing tools. Now before you storm off in search of the perfect […]

What image comes to mind when you hear the word “sales”? A used car salesman? That guy with the fast voice and terrifying energy on late-night infomercials? Or the sound of the ringing house phone interrupting dinner conversation with your family? These unfortunate images are often connected to the sales profession. As a startup founder, […]

Facebook’s Paper app, the new way to experience Facebook on iPhone (Android coming soon, probably), has been universally acclaimed to the point that it is generally considered the best way to use the network. Paper, with its all-new functionality of Cards, the sideways swipe, and curated content, doesn’t merely alter what we come to expect […]